Bringing a Touch of Class to Your RV Park Without Breaking the Bank

Some RV owners are traveling in vehicles that cost more than the average home. With that level of investment, it’s no surprise that expectations are high—especially when it comes to where they stay. But you don’t need marble floors or valet service to deliver an experience that feels premium. Sometimes, it’s the small things that leave the biggest impression.

Welcome Packs That Feel Thoughtful, Not Costly

A warm reception sets the tone. A simple bag with bottled water, a snack, and a local guide can make guests feel like you went the extra mile. You can get the tourism brochures for free, and the rest might cost less than $3 per guest. But what it buys you is goodwill and a great first impression.

Show Genuine Hospitality

People remember how they’re treated more than what the site looked like. When you greet guests like you’re genuinely glad they’re there—and back it up with follow-through during their stay—it raises the bar. You don’t need a customer service course; just treat them the way you’d want to be treated if you were on the road.

Keep the Property in Top Shape

A well-kept park quietly tells your guests you care. Clean restrooms, trimmed grass, fresh paint—these things matter. You don’t need a bigger budget, just a sharper eye and a culture where details are never overlooked. If you’re out picking up litter yourself, your team will take the cue.

Offer Help Planning Their Stay

A basic version of concierge service goes a long way. Print out a binder with restaurant menus, attraction hours, and emergency numbers. You can even laminate a few copies and hand them out. When a guest asks, “Where’s a good place to eat?” you’ll be ready with real answers—not guesses.

Don’t Let Anyone Leave Upset

While you don’t need a $2,000-a-day service guarantee like Ritz-Carlton, you do need a policy of solving problems before they leave your property. A partial refund, a heartfelt apology, or a small gift can stop a bad experience from turning into a damaging online review. Protect your reputation by fixing the issue before it grows legs.

Final Thought

Creating a high-end experience isn’t about spending more—it’s about caring more. Most of the touches that make guests feel special cost little or nothing. And when they drive away feeling taken care of, they’ll remember you—and tell others. That’s the kind of luxury that pays for itself.

Frank Rolfe has been an active investor in RV parks for nearly two decades. As a result of his large collection of RV and mobile home parks, he has amassed a virtual reference book of knowledge on what makes for a successful RV park investment, as well as the potential pitfalls that destroy many investors.